Thanks for bringing up this idea Victoria. I've been doing a lot more social networking too. My blog continues to be my mainstay but Facebook and Twitter are moving to the forefront as well.
Any of our team members who are uncertain what each of these mediums has to offer should read this article. It explains "Word of Mouth Marketing" very succinctly. WOM Marketing (PDF)
Here are my links:
My website: http://www.meeabee.com
and coming soon: http://www.trifleshoppe.com a new initiative focusing on design for children.
Make sure you have set up Google analytics for your Etsy store so you can track which of these links directs the most traffic to your site. Visit the Storque for more info.